Tuesday 2 April 2019
ITC COMPANY WANTS TO ENTER INTO E-COMMERCE
ITC COMPANY WANTS TO ENTER INTO E-COMMERCE
I want to enter into e commerce field to sell their premium and niche product
Because of e-commerce platform there will be a wider availability of the ITC products
if somebody cannot buy the product at the shop they will buy the product online and it will be make available
Due to E-Commerce platform they have to prepare a large inventory for their products so products will always be available nearby
As we have seen in last few yes the share of e-commerce platform for selling FMCG product has tripled
ITC want to sell food and non food products through E-Commerce platform
IPC E-Commerce platform is available at
itcstore.in
ITC on pilot basis sailing chocolate is called gourment chocolate
platform will be available to limited cities that to metro cities
Take help of online channel partners in marketplace for their E-Commerce platform do you have experience in e-commerce industry
ITC has to take the help of of supply chain organisations logistic organisation carry and forward organisation middleman
ITC also has one app for selling their stationery products
ITC want to enter into metro cities and then it want to scale it up to other cities towns and rural areas
The first phase there will be a Delhi NCR Mumbai Chennai Bangalore Hyderabad Kolkata city where the services of e-commerce platform will be made available
ITC will use formic available skin care range products dermafique in its niche appeal there will be specific ghee , some selected rice brands. Protein biscuits millet flour ragi flour products for diabetic patient and metabolic disorder patient
ITC will take help of third party logistics provider
It also has lifestyle apparel business ITC also has wls and John player to brand under lifestyle apparel business
IDC also sale classmate notebook through their E-Commerce platform in Bangalore or Chennai Kolkata cities
In classmate notebook the feature of customisation is available you can customise cover of the classmate notebook and it will be printed and delivered to your home
it is important for the children and students
ITC I want to become a largest FMCG brand by 2030
ITC want to sale packaged food personal care stationery through their E-Commerce platform
ITC want to achieve 1 lakh crore loss of revenue in next few years
In 2017-18 thrown on cigarette FMCG products ITC generated revenue of 11328 crore
Gross profit margin of ITC watch 164 crore for the revenue of 11328 crore in 2017-18
ITC brand initially was named Indian tobacco company where producing tobacco products like cigarettes willls brand was very famous
Is used to sponsor cricket matches
After that company diverse into FMCG products and now it is bleeding company in the India and it is in to hotel FMCG and tobacco products and other industries also
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