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Today we will talk about how Indian premier league IPL earns money
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If at all IPL cricket premium league is earning profit how much profit it is earning we are so much crazy about the cricket lalit Modi brought the IPL concept
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if you see the IPL model you will see that it is has same resemblance with the European football team so it did not take too much time to get popular cricket game from the first season IPL got popular so we will see how IPL teams are making money channel rights are the main source of IPL revenue or profit
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Channel those who want to broadcast IPL will have to take 1 IPL rights broadcasting rights and they have to pay some fees to the BCCI
The money which BCCI receives from the media channel keep some money with BCCI and others day distribute 2 you IPL teams so media rights are the biggest source of revenue for IPL teams 60 to 70% revenue generated from the media rights for the IPL
From 2008 to 2017 the media rights of the IPL are with Sony entertainment those they bought at at 8200 crore
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Super 1 year it is a 20 crore so for 2018 and 20 22 IPL media rights with star India
Media rights are bought for 16347 crore sister is paying 3269 crore per year between 2018 to 2022
IPL per year revenue generation has increased 4 times all IPL teams are in profit because earlier the use to get 800 crore per year now they are getting 3200 crores per year was you jump in the revenue of the profit
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Second revenue sources brand sponsorship IPL team make good money out of brand sponsorship each and every team is Indus by HP sorry Royal Challenger Bangalore is endorsed by HP Eros now and so many other branded products Chennai super Kings is endorsed by gulf muthoot group muthoot Finance excetra
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From title sponsors also IPL a lot of money initially it was DLF IPL now it is vivo IPL
Vivo is sponsoring IPL from 2018 to 2022 and for that they paid 2199 crore from title sponsor also BCCI keep some money with them and others distributed to the team from
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Next revenue source is ticket at the ground where matches are held
What are the matches happening at the home ground that money will also given to IPL teams from the
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From the money earned from the tickets some part they have to give to the ground association cricket association of that region who is maintaining ground keeping ground clean example Mumbai Indians wankhede stadium is there uh main ground so what is the earning in terms of ticket happens at the wankhede stadium Mumbai Indians have to give some part of money to Mumbai cricket association and some part to IPL team
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Mix important revolution rating thing is merchandiser Nike Jersey cabs will be sold and profit is earned through it
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IPL team can trade the play and earn the money many times players are sold from one IPL team to other IPL team suppose that won IPL team has purchase that player at look price Daikin I said that play at high price so by these details they also earn lot of money
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Next sources prize money IPL winner and runner up get the price in 2018 IPL prize winner was 20 crore and runner up prize money was 12 15 crores
[4/9, 1:45 AM] vaibhav: The amount which IPL team gets to the prize money has to distributed to players so IPL prize money is not a big source looking at the IPL prize money e major part is other earning through advertisement and branding
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But if IPL winner is showing consistent performance and and its brand image is improve with the help of good sports sportsmanship then its brand value increases the get good sponsorships and revenue generated through sponsorship will increase so these are the main sources of IPL
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So from other sources also they will they earn a lot of money
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IPL expenditure they have to share 20% with BCCI so this is the major Express they have to pay the the to the player whatever the amount for which they have purchase that player support staff salary coach salary flights booking administration and operational cost hotels booking advertisement administration IPL team has to advertise himself so that their brand value increases and they should connect with the brand that's why IPL teams bring out their own songs like a Rajasthan royals they have halla bol song Mumbai Indians the come up with the duniya hila denge song
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IPL access usually ribbon between 130 crore to 160 crore which might increase in coming year initial 10 years was difficult period for the IPL it was very difficult to earn the profit sometimes there but profit but they have got it very nice profit but due to 4 times increase in media rights that is the main source and title sponsorship has Elsa Jean the increment so IPL team has become profitable and with the same trade in the future they will remain most profitable business
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now look at the KKR Kolkata Knight riders value brand value because shahrukh Khan is associated with the Kolkata Knight riders its brand value was always hai because of that at their revenue KKR revenue was very good in the initial days KKR has a lot of profit in 2017 profit was 20 crore and revenue 150 crore
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if you compare the profit of IPL and English football club teams there is a drastic difference football club their earning profit of 500 crores and IPL team is earning profit of 20 crore in 2017 in initial days
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So far IPL there is a long way to go because of IPL new players what benefited brands are also got the opportunity to promote them self and everybody has got good platform this is also has got huge profit this is Ravi has increase a lot in the world this is the one of the richest organisation it's not like that all the teams are in profit Deccan chargers did not a lot of profit so they sold it to another buyer they sold the franchise to another why Mukesh ambani bought Mumbai Indians and with the help of this IPL they promote their own brands like in Mumbai Indians Jersey there is no advertisement last year they brought advertisement like jio dhan dhana dhan in this way they advertise jio very well so in this way Mumbai Indians is also promoting themselves
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