BREZZA : - MARUTI SUZUKI :- CAR OF THE YEAR 2017 : Successful SUV from MARUTI

BREZZA :- MARUTI SUZUKI :- CAR OF THE YEAR 2017 ******************************************************************************** FOUR WHEELER INDUSTRY IN INDIA:- ******************************************************************************** The Indian Four-Wheeler Industry is one of the largest in the world. Within the industry, the overall Passenger Vehicle (PV) segment accounts to a mere 14% market share. The two-wheeler s segment, with 80% market share If we consider Motor vehicles per 1,000 people for some of the developed countries then India automobile companies have huge scope for growth. United States has 797 , Italy has 679, Canada has 662, Japan has 591, France has 578, Germany has 572 four wheelers per 1000 people while India has only 40 cars per 1000 people. As india’s economy will grow the demand for the Cars will also grow. ******************************************************************************** MARUTI SUZUKI:- ******************************************************************************** Maruti Suzuki, the biggest car manufacturer in the country sells more than 50% cars of the total sales in India. ******************************************************************************** BREEZA:- ******************************************************************************** The Maruti Suzuki Vitara Brezza is a compact SUV unveiled in 2016 at the 13th Auto Expo 2016. Vitara Brezza, the compact SUV from Suzuki not only is the leader in its own segment, but also competes with itself for the month-on-month sales. Vitara Brezza, the most sold compact SUV/SUV in the country today ******************************************************************************** SALES UNIT:- ******************************************************************************** May 2017 - Sells 12,375 Units .... April 2017 - 10,653 units .... March 2017 - 10,057 units .... Taking the cumulative sales of 2017, Maruti has managed to sell close to 50000 units in just 5 months, averaging 10000 units/month. ******************************************************************************** ******************************************************************************** COMPITITION: ******************************************************************************** Ford Ecosport, TATA Nexon, Mahindra (TUV300) Hyundai Creta, Renault Duster's ******************************************************************************** WAITING PERIOD:- 2-3 Months ******************************************************************************** MANUFACTURING: Manesar Plant, India. ******************************************************************************** SPECIFICATION:- ******************************************************************************** It is available only in one engine version – the 1.3-litre DDiS 200 unit that has a mileage of 24.3 kmpl, the best in the segment. Driver-side airbag SmartPlay infotainment system, flip-fold rear seat, steering mounted controls, etc. ******************************************************************************** PRICE:- 7.26 Lakhs (ex-showroom Delhi) ******************************************************************************** ASSEMBLY:- Manesar Plant, India. ******************************************************************************** AWARDS: ******************************************************************************** A consortium of 15 auto journalists declared Vitara Brezza the "Indian Car of the Year (ICOTY) 2017" among all the cars launched in 2016. ******************************************************************************** FUTURE PLAN:- Increase the demand of the Brezza by introducing automated manual transmission and petrol engine option. ******************************************************************************** FEATURES: ******************************************************************************** It was the company's first attempt in sub-compact SUV space and fourth attempt in the SUV market after Gypsy, Grand Vitara and S-Cross. The Brezza is the first car which was conceptualized and designed in India by Maruti Suzuki. The Brezza was designed by C.V Raman, Maruti's head of design and all parts of its production were developed in India. Brezza sells through the regular dealerships. Brezza is largely catering to India or similar markets in the world. Country’s highest selling SUVs. has now become one of the top selling cars in the Maruti Suzuki portfolio. Looks: The car has a bold and masculine facia Brezza will deliver a better mileage of 24.3 because it is lighter Space:- As the manufacturers say – is good enough for a six-foot Sikh wearing a turban to have adequate head clearance. In nine colour options MSI has offered features such as cruise control, auto headlamps and auto wipers in the top variant. ******************************************************************************** SAFETY FEATURES:- ******************************************************************************** The all new Vitara Brezza is loaded with safety features like Suzuki's all new TECT (Total Effective Control Technology) body structure and Suzuki's C platform chassis which is also used in Maruti Suzuki S-Cross. The car also has reverse parking assist with camera, Dual front airbags for the safety of driver and co-driver, Anti-Lock Braking System (ABS) with Electronic Brake-Force Distribution (EBD) and front seat belt pretensioners which ensure the safety of all its occupants . Maruti Suzuki has specified that the Vitara Brezza has been tested to meet frontal offset and side impact collision tests, something that the ARAI (Automotive Research Association of India) will make mandatory by 2017.