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MARKETING RESEARCH FORMAT
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27 (TWENTY SEVEN) POINTS TO BE TAKEN INTO CONSIDERATION WHILE DOING RESEARCH
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27 POINTS TO BE TAKEN INTO CONIDERATION WHILE DOING RESEARCH
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1 Title
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2 INTRODUCTION
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3 NEED OF THE STUDY
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4 STATEMENT OF THE PROBLEM
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5 DEFINITION OF TERMS - CONCEPTUAL AND OPERATIONAL
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6 REVIEW OF RELATED LITERATUREAND RESEARCH
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7 ASSUMPTIONS OF THE STUDY
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8 OBJECTIVES OF STUDY: -
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9 HYPOTHESES OF THE STUDY
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10 LIMITATIONS OF THE STUDY
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11 SCOPE OF STUDY
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12 SIGNIFICANCE OF THE STUDY
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13 RESEARCH PROCEDURE
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14 RESEARCH Design
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15 SAMPLE OF THE STUDY
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16 POPULATION OF THE STUDY
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17 SAMPLING DESIGN
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18 PILOT STUDY
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19 RESEARCH METHODOLOGY
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20 DATA COLLECTION AND ANALYSIS
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21 INTERPRETATION
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22 FINDINGS
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23 CONCLUSION
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24 SUGGESTIONS
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25 CHAPTERIZATION
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26 TIME SCHEDULE
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27 REFRENCES/ BIBILIOGRAPHY
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